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Jodi Rhoden

Jodi Rhoden

Owner, Short Street Cakes & Author

Jodi is the owner and founder of Short Street Cakes, an all-natural, Southern-style specialty cake business in Asheville. Started as a home kitchen operation, Short Street now employs nine bakers and provides rental kitchen space for other local food businesses.

Jodi is an author and teacher on the subjects of Southern food and culture. With experience in the community food security movement, she also brings a unique social justice perspective to her work with small-scale food entrepreneurs. Jodi specializes in social media and authentic marketing. Jodi shares her knowledge and experience with other entrepreneurs in town as a facilitator of Birds Eye’s business planning classes and as a business coach with Mountain BizWorks.